Last AMA General Meeting 4PM Timmerman Auditorium, Hyland Hall 05/01/24

Join Our Board

Spring 2021 Positions for AMA Board include:

  • VP of Sports Marketing: The main role of the VP of Sports Marketing would be organizing the Bucks or Brewers game. Another task would be being a leader for directors with helping them get volunteer hours or getting experience in sports marketing around campus. Along with these responsibilities you also help out with the monthly blogs. This role exposes you to many different aspects of marketing.

  • VP of Event Planning: The main role of the VP of Event Planning is to help with any events that happen throughout the semester. This includes booking buses for different trips and putting on a few big events throughout the semester. During the fall semester, you oversee the planning of the end of semester banquet. During the spring semester, you plan Mr. AMA (a fashion show) and the end of semester banquet. This position allows you to develop your organizational skills, communication skills, and gives you many different opportunities for networking. The VP of Event Planning positions involves a lot of different forms of business (marketing, sales, finance, etc.).

  • VP of Diversity: The VP of Diversity handles all internal and external communications with other student organizations on campus to create a relationship between AMA and them. The VP of Diversity also plans a diversity based event each semester which is solely up to the discretion of the board member. The main goal is to create a diverse and inclusive group to represent UWW’s AMA chapter on and off campus.

  • VP of Finance: The VP of Finance handles all types of financial activities that go through the organization, some of which include: dues, reimbursements, and fundraising. The position includes a lot of direct communication with the presidents, along with record keeping and keeping track of the bank account. The VP of Finance mainly keeps track of all financial activities that run through the Whitewater AMA Chapter.

  • VP of Workshops: As VP of Workshops, you will plan and execute different workshops for board members and general members throughout the semester. Our goal for spring semester is to hold 4 workshops, following our wednesday general member meetings. These workshops are in place to help our members enhance their marketing skills and learn new ways to market themselves to employers and for future opportunities.

  • VP of Certificates: As VP of Certificates, you will be responsible for assisting in planning and executing our certificate program. There are typically 3 certificates each semester, which take place during our Wednesday meetings. For these events, you will work with our advisors and fellow AMA Executive Board Members to plan the certificate based on a specific marketing theme. You will help to reserve classroom, coordinate speakers, organize food and beverages for the event, and handle sign in/out and extra credit for classes.

  • VP of Membership: The main role of VP of Membership is to recruit and retain general members to the organizations. The involves heavy recruitment efforts at the beginning of the semester and planning different events throughout the semester that help promote interaction between general members and board members. The mentor program is also part of membership responsibilities, this entails matching general members up with board members and planning fun ways for them to connect and be involved. Overall, the position is a great way to develop your people skills through the various types of people that you need to work with for this position. 

  • VP of Communication: The main role of VP of communications is to be the middle man between AMA leadership and board to general members. This includes drafting weekly emails to send out as well as doing monthly newsletters to recap what AMA has all done. Along with these responsibilities, the VP of Communications works with delivering marketing blogs to the general public. Overall the VP of Communications allows you to develop your communication skills through multiple modes of communication.

  • VP of Digital Marketing: The main role of VP of Digital Marketing is to update the AMA social media platforms by being creative with content and updating our followers on events that are going on throughout the semester. Another role the VP of Digital Marketing has to do is take pictures of what our organization is doing and post those on social media as well. This could be either events happening during a meeting or the winners of competitions. Overall, the VP of Digital Marketing allows you to develop your content marketing skills when it comes to posting on social media and creating content that helps keep the followers engaged.

  • VP of Technology: As VP of Technology, the main responsibilities are keeping the AMA website up to date with events, media, and anything else that leadership wants to see added on to the site. There is a bit of flexibility for design and there is a list of guidelines from AMA to use as reference. This position also requires good communication with the entire board and offers a great way to understand the workings of the entire organization.

Spring 2021 Positions for Sales Corps Board include:

  • VP of Training: As VP of Training, you will host training sessions with students for sales competitions and perfect pitches. You will also host workshops to train students on the perfect pitch competitions. Additionally, you will practice scripts and role play with individuals. Lastly, we give students feedback on their perfect pitches and how to continue improving on their sales skills.

  • VP of Recruitment: As VP of Recruitment on sales board, your main role is to recruit new students not only sales, but also the other branches in AMA. In doing this, you will visit and speak in multiple classes each week about the benefits of joining AMA. After meeting interested students in the classes, you will reach out to them and try to get them involved with AMA. Later in the semester, your focus will shift towards reaching out to people who started coming to meetings and then stopped.

  • VP of Strategic : As VP of Strategic Sales, you help plan organize and run internal sales events such as partners in the classroom, sales certifications and sales career fairs along with my co. You will meet with Dan (Sales Advisor) to run though the agenda for the events and materials needed such as tables, food/water and/or snacks. You also help set up events and make sure that they run as smoothly as possible.

  • VP of Internal and External Competitions: Your role is to ensure internal sales competitions are run smoothly, as well as make sure travel teams have the necessary materials for external competitions. For internal competitions, this means meeting with advisors to begin planning the competition. Ensuring all materials are ready the day before the competition, then being there during the day to make sure it runs well.

Spring 2021 Positions for Social Impact Board include:

  • VP of Internal Operations: Social Impact works with Enactus to provide marketing initiatives for their projects. This position oversees all projects, but will take lead on the key project at the time. Working with Enactus and our Social Impact adviser, John Degraff, you will be communicating tasks and objectives to the Social Impact team.

  • VP of External Operations: The main role of VP of External Operations for Social Impact is to coordinate collaboration with nonprofits and initiatives in our community. The main project for this position is organizing Pro Bono Week. Pro Bono Week is a week long event where AMA members provide marketing assistance to various organizations. Along with organizing Pro Bono Week, you will also help with all of Social Impact’s projects throughout the semester. This position allows you to get hands on marketing experience while making a positive impact on your community.

  • VP of Campus Outreach and Fundraising: Responsible for getting word out about different projects, initiatives, and events put on by the Social Impact division. They will also work closely with Enactus by attending their weekly meetings, reporting updates to the Social Impact division, and acting as a liaison between the organizations. Lastly, they will organize and track fundraising efforts through tabling, online cause pages, and other fundraising mediums chosen by the Social Impact division.

Spring 2021 Positions for CMU Board include:

  • Internal Team Director of Analytics: As the Director of Analytics, you would manage the analytics to provide adequate input for decision makers within CMU, in order to satisfy their clients needs. These analytics come from social media, websites, surveys, etc. to provide data based information to clients.

  • Internal Team Director of Video: The main role of the Executive Director of Video is to work closely with CMU accounts to create promotional or recap videos for the client. This position works closely with the lead directors of each account to discuss what the client is looking for in the video. With this position the Executive Director of Video will enhance their communication skills and get real life experience when working with these clients. Overall, this position will help you practice your video editing skills along with getting real life critiques from clients.

  • Internal Team Director of Photography: As executive director of photography I have the responsibility of being “on call” for CMU’s various accounts for content needs, particularly photos. Additionally, I take photos for AMA at their weekly general member meetings and various sales competitions. The internal creative team is a tool that is accessible to everyone in AMA, and my expertise is photography.

  • Internal Team Director of Graphics: In this position you would be holding the task of creating graphics for all CMU accounts. Some of these graphics include flyers for events, social media posts, logos, etc. Skills for this position: creativity, flexibility, attention to detail, time management skills, handles rejection, communication skills, desktop publishing tools and software.

  • UWW PD Account Executive(s): As an account executive for UWWPD I have been in charge of building a relationship with our clients to maintain communication and set and run client presentations. I set tasks for my account assistants and we plan a content calendar every month. Despite the planning, with our account we constantly have time sensitive information that come up that I have to integrate instead of following our calendar. I also have to stay up to date with all social media sites for prompt responses on any questions or comments. There is a lot of brainstorming for content ideas and video ideas, as well as actually filming 3 videos a semester.

  • UWW PD Account Assistant(s):

    As an Assistant, I help the account executive curate a content calender for Facebook, Instagram, and Twitter. We ensure that the material cooresponds with the image and personality of the Police department on campus. We also try to integrate the officers and CSO’s as much as we can to show a friendly and positive image so students and community members feel safe and comfortable with the police officers and CSO’s. We also take videos and pictures for this content by meeting up with the Officers to get the needed content.

    As an Account Assistant for CMU on the Police Account I am responsible for creating social media content and planning posts. This includes assisting in the creation of an editorial calendar to plan our posts for Twitter, Instagram, and Facebook. For content creation, I make graphics and put together hashtags and captions to accompany those graphics as social media posts. The other side of being an account assistant is attending client meetings and meetings with professors to get feedback and make the account better and stronger!

  • Protect Wisconsin Waterways Account Executive(s): As an account executive on Creative Marketing Unlimited’s ‘Protect Wisconsin Waterways’ account, the main bulk of my responsibilities include holding weekly account meetings, managing various client tasks throughout the week/month, and presenting at monthly client meetings. In addition, we conduct weekly advisor meetings to get feedback and show our advisor, Andy Dahl, what we have accomplished within that week and what we need to complete in the near future. On Protect Wisconsin Waterways, I am responsible for curating social media content and defining and reporting analytics to our client.

    As an account executive for Protect Wisconsin Waterways I have been tasked with pursuing leads for potential events in which PWW can present educational material and engage the public with responsible and sustainable storm water education. In addition, I help our other executives by creating content for social media, as well as engaging our clients to see how we can achieve the goals they have in place for our organization.

    As an account executive for Protect Wisconsin Waterways (PWW), I create the monthly e-newsletter, manage their website’s upkeep and additions, attend events to present safer stormwater practices to community members and students, monitor the PWW gmail, and create the presentation for our monthly meeting with the client. Besides these set tasks, I work on larger projects like the Protect Wisconsin Waterways Sweep each fall and the Storm Drain Protector Program/Summer Internship. I also assist the other account executives and assistants with the tasks they are assigned.

  • Protect Wisconsin Waterways Account Assistant(s): Account Assistants aid the account executive with all tasks related to the marketing of the Rock River Storm Water Group of Social Media and Outreach. They help with conducting research related to stormwater and its pollutants to be used for implementation of marketing tactics for RRSG. Account assistants also help with logo creation, assembling of promotional items, and other outreach efforts.

    An Account Assistant on the Protect Wisconsin Waterways account is primarily responsible for saving the world on a day to day basis. Typically the Assistants will work closely with the Executives on whatever area they choose to be a part of. For Protect Wisconsin Waterways specifically, an Assistant can choose between event planning, social media, and digital marketing. This includes helping with planning and organizing events, which means contacting community members looking to discover new events, or to curate events of their very own. With regards to the social media side of things, an Assistant works to develop content for each month and is responsible for scheduling out the specific posts as well as coming up with new and creative social media campaigns. Assistants, should they choose the digital side of the account, will work closely with the executive to make sure the website is constantly updated, work on the monthly E-Newsletter, and much much more. Aside from all of the actual content being developed, Assistants for the account are also responsible for attending any events that are in the works, as well as making sure they have the up to date knowledge in order to be an effective part of the team.

    The main role of Account Assistant is to provide assistance to Account Executives on their respective accounts on CMU. As an Account Assistant, some of the responsibilities include creating content, social media, attend monthly client meetings, assist in running/ planning events and any other tasks that may be passed down by executives. This position allows you to obtain experience in the client-based marketing world and be able to work as a team towards a common goal.

  • Women’s Weekend Account Executive(s): Women’s Weekend Account Executives are the key event planners involved in Lake Geneva Women’s Weekend, a weekend long girls getaway trip in Lake Geneva. The account executives serve has a main point of contact between the Geneva Lake Women’s association and businesses in Lake Geneva to help plan and implement Women’s Weekend. Some of the duties in this role are social media planning, email marketing, relationship building with sponsors in lake Geneva, coordinating events with business owners, and event advertising in the Lake Geneva area and digitally.

  • Women Weekend Account Assistant(s): As an account assistant on Women’s Weekend my main job is completing the social media and blog posts. Additionally I help assist the directors in additional tasks they may need help with. I also make a monthly trip to Lake Geneva with the directors to talk with event hosts, sponsors, and local businesses. Lastly I attend a monthly meeting with our client and discuss where we are with the event, the progress we have made, and the plan for the next month.

  • UWW SEO Account Executive(s): As the account executive for the UWW Ingeniux Webpages you are responsible for the training of team members on the software. This account will kick off with entering the web content developed for different program pages provided by the university as they are completed which is about 80 pages. Then competitive and keyword research will begin to review the content format for the programs covered. Competitive research will review relevant program pages from other selected universities to gain insights. Keyword research will identify relevant search terms to optimize each page. Responsible for the coordination of interviews with department chairs and faculty to acquire relevant information to write similar content and identify relevant media (i.e., video content, photography) content needs.

  • UWW SEO Account Assistant(s): Help the account executive with uploading content to the Ingeniux software. Conducting interviews and evaluating what information is relevant for the pages. Identify and prioritize which pages need to be worked on. Help in the creation of about 10 webpages from the interviews. Will aide in the on-going monitoring and reporting of analytics with seo recommendations.

  • UW-W Gerontology Grad Program Account Assistant(s):

  • UW-W Gerontology Grad Program Account Executive(s):

  • Prent Face Shields Account Assistants(s):

  • Prent Face Shields Account Executive(s):

  • Dovetail Acres Account Assistant(s):

  • Dovetail Acres Account Executive(s):

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American Marketing Association Whitewater, 809 West Starin Road, Hyland Hall Room 3009, Whitewater, Wisconsin 53190