Sharad Chadha is an accomplished business leader with more than two decades of experience driving growth, transformation, and value creation across global corporations. Recognized by BizTimes Media as one of Wisconsin’s most influential business leaders, Sharad has helped triple Sprecher Brewing Company’s sales and expand its presence to all 50 states since assuming leadership in 2020. Through strategic acquisitions, vertical integration, and significant investments in production and warehouse capacity, he has transformed the craft brewery into a growing national beverage platform with a diverse portfolio spanning craft soda, beer, lemonade, energy drinks, and other beverage categories. Before joining Sprecher, Sharad held senior leadership roles at Samsung Electronics, GE HealthCare, Electrolux, ABB, and other companies. Under Sharad's leadership, Sprecher has built its reputation on distinctive craft beverages and strong Wisconsin roots. Today, the company is focused on growing the strength of its core business while also reaching new consumers, developing new products and expanding into new categories and channels. This session will look at how Sprecher is approaching growth, innovation and commercialization while preserving the craftsmanship and brand equity that have defined the company for decades.