AMA Whitewater’s Social Impact focuses on marketing causes aimed at bettering society and advancing social good. Social Impact works closely with Enactus, a social entrepreneurial organization on campus, on several projects throughout the year. These projects range from smaller local projects to large worldwide efforts. AMA Whitewater's Social Impact is committed to educating, enabling, and assisting others through its efforts, focusing on Pro-Bono and Non-Profit Marketing.